Moonsup Hyun, Ph.D.
Moonsup received a master’s degree in Sport Management from Seoul National University, Seoul, South Korea and a Ph.D. in Business Administration with a concentration in Sport Management at Temple University. His research interests include sport and business analytics, behavioral economics in sport, and sport fan/participant behavior. Drawing on applied big data analytics, data visualizations, and machine learning, his studies are aimed to better understand the athletic and financial performance of athletes and professional sport teams. Moonsup’s research has been published in top-tier journals in sport management, including the Sport Management Review, Journal of Sport Management, and Managing Sport and Leisure. Prior to joining Utica College, he worked as an International Sales and Marketing Associate for Samsung Electronics and most recently served as an instructor in sport management at the Fox School of Business at Temple University.
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