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PR Pro Gary Grates Returns to Alma Mater for Conference

Journalists, PR Practitioners, Communicators Invited to Event

Written By Keshia Clukey, PR Intern

Contact - cleogrande@utica.edu

   A professional conference for journalists, public relations and communications professionals will be held at Utica College Friday. The keynote speaker will be Gary Grates, president and global managing director of Edelman Change and Employee Engagement firm. 
   Grates, a Frankfort native and graduate of Utica College and Syracuse University, will discuss the social media revolution. Former senior corporate communications executive at General Motors and former president of GCI Boxenbaum Grates, a strategic communication counseling firm, he has counseled a number of national and global corporations, including Caterpillar, Shell, Carrier, Novartis, Mobil, British Airways, Coca-Cola and Dell. A member of the board of trustees of Utica College, Grates also serves as an adjunct professor at Syracuse University, teaching a graduate course in strategic communication.
   Along with Grates, four other UC alumni will be discussing the new era in public relations and journalism. Speakers include: Susan Craig, media relations manager, Columbia Medical Center; Renee Gamela, staff reporter, Utica Observer-Dispatch; Dorree Gurdak, vice president/Cambridge, Weber Shandwick; and Richard Puff, director of public relations, University of Cincinnati Academic Health Center.
   The conference fee of $30 includes continental breakfast, lunch, and afternoon dessert. Registration can be completed online at http://www.utica.edu/instadvance/alumni/events/homecoming/2007/index.cfm. Conference registration begins at 8:30 a.m.  

   The event is sponsored by the Utica College Raymond Simon Chapter of Public Relations Student Society of America and the Raymond Simon Institute for Public Relations. For more information contact Patricia Swann, associate professor of public relations, at 792-3243 or pswann@utica.edu.


About Utica College – Founded in 1946, Utica College is a comprehensive private institution that grants the Syracuse University baccalaureate degree and the Utica College master’s and doctoral degrees. The College, located in central New York, approximately 90 miles west of Albany and 50 miles east of Syracuse, currently enrolls nearly 3,000 undergraduate and graduate students in 32 undergraduate majors, 26 minors, 13 master’s and two doctoral degree programs.

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