David Chanatry - Journalism CMM 188A_0029

Public Relations

About This Program

You’re energized by fast-paced environments. You enjoy talking to people and learning from others. You’re focused, organized, and self-motivated. Public relations may be the major for you.

Why Utica College

A pioneer in the field of public relations education, Utica College's Bachelor of Science program in Public Relations was established by nationally renowned educator Raymond Simon in 1950. Today the major offers highly personalized study, an exceptional faculty made up of seasoned industry professionals, many  opportunities for real-world learning, state-of-the-art facilities, and an optional concentration in sports communication.

Contact Information

Office of Admissions

(315) 792-3006

General Information

Track

  • Major

Degree

  • B.S.

Location

  • Utica Campus
Utica Excellence, Utica Value

Public Relations at Utica

Career Opportunities

Public relations is an exciting and expanding field due to expected growth in the industry. UC's public relations major offers prepares you for professional success in:
    • Corporate & Marketing Communications
    • Media Relations
    • Special Events Planning
    • Sports Communications
    • Corporate Social Responsibility
    • Community Relations
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Proud Alumni

Graduates of the Public Relations major have taken leadership positions a some of the most prominent PR firms in the United States.
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Strong from the Start

UC PR program founder, Professor Emeritus Raymond Simon, has been called "the father of public relations education."

What You'll Learn

The public relations major provides foundational learning in the discipline while focusing on the tools and skills required in today’s rapidly changing digital landscape. Its comprehensive curriculum offers specialized training in public relations principles and practices, research, strategic planning, writing, and media techniques.

Academic quad at Utica College

Public Relations Faculty

Public Relations at Utica College

A Degree That Works

UC public relations alumni have taken leadership positions at:

  • Google
  • Ketchum
  • PR Newswire
  • Regent Broadcasting
  • Burson Marsteller
  • General Motors
  • AFLAC
  • Edelman Change
  • Office of the Governor of New York State
Utica College - DePerno Hall

Alumni Voices: Tim Roye '81

Graduate of Utica College's Public Relations - Journalism program Tim Roye '81 tells the story of his journey from WPNR sports announcer to the voice of the Golden State Warriors.

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The Ray Simon Institute

Named for the former head of the Utica College public relations degree program, The Raymond Simon Institute for Public Relations was founded in 1986 with the purpose of enhancing UC's public relations and journalism programs.

LEARN MORE ABOUT THE RAY SIMON INSTITUTE

Alumni Voices: Ericka Bennett '00

Ericka Bennett '00 talks about her experience at Utica College and her position as Associate General Counsel at Roswell Park Comprehensive Cancer Institute in Buffalo, NY.

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Sports Communication

An intense 15-credit concentration within the Public Relations major designed to help you gain the skills necessary to succeed in the sports industry. Working closely with our faculty, you’ll learn about sports promotion, public relations, marketing and advertising. You’ll also study the complex relationship between sports and the media, learn how the business of sports works, and how sports reporters craft their stories.

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Alumni Voices: Chris Bandura '99

Hear how Chris Bandura's experience at Utica College prepared him for an exciting career as Vice President of Media Relations and Communications for the Buffalo Sabres.

Learning at Utica College

Experiential Learning

A key component of the Public Relations programs at Utica College, internships provide students with invaluable real-world experience, networking opportunities and the chance to put into practice what's learned in the classroom. Our students have obtained internships at several high profile organizations, including National Geographic, Black Entertainment Television, Bose Corporation, the New York Daily News, and the Baseball Hall of Fame.

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Student Voices: Eric Johnson

A brief conversation with Eric Johnson '17, public relations major with a concentration in sports communication and management minor, about his program, his professors, and his plans for the future.

Academic Quad at Utica College

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