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UC Students Present at Communications Conference


Research Findings on Media, Sports, Online Learning Presented at RIT

Written By Keshia Clukey, PR Intern

PR/J Students Present Research Findings at RIT

Contact - cleogrande@utica.edu

Utica, NY (05/08/2008) - Five public relations and journalism students from Utica College presented their research papers at the Undergraduate Research Conference in Communications at Rochester Institute of Technology in April.
Jacqueline Klotzbach, a junior public relations major, garnered a top research paper award in the category of television research for her project, “Diversity in Prime Time Television: An Analysis of Racial and Gender Diversity.” In addition, she was awarded a $1,000 scholarship by the Mohawk Valley Advertising Club as the outstanding communication student in the region. This scholarship also guarantees her a summer internship with a local marketing-communication agency. Klotzbach hails from Hilton, N.Y.
Other Utica College presenters were Adam J. Lawless, (Frankfort, N.Y.) a senior public relations and journalism major who presented his paper, “Getting Your News on the Net: The Good, the Bad and the Just Plain Ugly”; Thomas Armitage, (Barneveld, N.Y.) a junior public relations major, presented “Fantasy Sports and Player Motivations”; Amanda Damiano, (Whitesboro, N.Y.) a senior public relations and journalism major, presented "On the Path to Effective Communication: An Examination of How Humane Society Organizations Use Message Appeals to Target Publics"; and Scott Tagliaferri, (Rome, N.Y.) a senior public relations major, presented his research on "Characteristics of Communication from the Instructor to the Student in an Online Course."
Their research will be published in the conference proceedings.
For more information about the public relations major at Utica College, contact Patricia Swann, associate professor, by phone at 792-3243 or via email pswann@utica.edu.




About Utica College – Founded in 1946, Utica College is a comprehensive private institution offering bachelor’s, master’s and doctoral degrees. The College, located in upstate central New York approximately 90 miles west of Albany and 50 miles east of Syracuse, enrolls 3,000 undergraduate and graduate students in 36 undergraduate majors, 27 minors, 15 master’s and two doctoral degree programs.

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Robert Halliday, Ph.D.

Robert Halliday, Ph.D.

Associate Provost
201B DePerno Hall
rhallid@utica.edu
(315) 792-3122

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